Common Mistakes Sales Representatives Make When Cold Calling

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Cold calls are among the most challenging ways to generate business. But if your company does not have enough leads, it may be one of a limited number of options. Luckily, if you avoid many of the common cold calling mistakes, your cold call is likely to heat up. Not Training Representatives By not providing your sales representatives with adequate training and information regarding the product, they will not be able to answer the questions that will inevitably be raised by your customers.…

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